Archive for October, 2009

Kick-off the new Premiership football season with the Manchester United Title Chase Board Game

Tuesday, October 27th, 2009

As the Premiership season gets into full swing, Next Level Games; the Dorset-based board game Company is thrilled to announce it’s new Title Chase board game edition, officially endorsed by Manchester United.

The Manchester United Title Chase Board Game is the ‘must have’ game for all Manchester United fans and football enthusiasts alike! Title Chase is the first-ever football management board game that realistically simulates a football season, allowing you to take control of your favourite club and attempt to steer them to title glory!

The Manchester United version of the game features star players from the current Old Trafford squad and a Man Utd themed game board, but still allows any player to manage any team of their choice and battle it out in this ultimate fantasy football game.

Players of all ages will become completely immersed in the excitement of football management and the thrill of the chase as the season progresses. Not only pitting their wits against family and friends, but also rising to the ultimate challenge of matching Sir Alex Ferguson and taking their team to title-winning glory!

The game allows you to play matches, earn money, buy the star players, go head-to-head against your mates & manage your team, your way. This fantastic board game will keep fans of all ages amused for hours and is the perfect family gift for fantasy football lovers and Manchester United supporters everywhere.

The Game Inventor and Managing Director of Next Level Games Michael Nottley says “We are absolutely delighted to be associated with Manchester United, the current Premiership title holders. As one of the World’s best supported clubs and with arguably the best football manager of all-time, Sir Alex Ferguson at the helm, there’s no better endorsement for our Title Chase board game”.

KEY FEATURES
• Huge multiplayer interaction - for 2 to 8 players, aged 8 & over
• Play as Manchester United or any other club. Unlimited choice of teams, leagues and fixtures
• Buy real-life Star Players from the Manchester United first team squad
• Simple to learn & easy to play
• The first ever football management board game to realistically simulate a true football season
• Detailed instructions & game sheets help you manage your team you way
• A great night in for family and friends
• Creation of super-leagues via the Manchester United Title Chase CD-ROM

Visit www.titlechase.co.uk find out more or to pre-order the game for guaranteed delivery before Christmas 2009. [END]

Editors Notes
For any media enquiries, review samples, imagery or to arrange an interview with the game inventor please contact Neil Armstrong, Cre8ive Wisdom on 0845 094 9948 or via email on neil@cre8ivewisdom.com

New ClickWriters Website launched

Tuesday, October 27th, 2009

Today, ClickWriters has redesigned and relaunched the website that you’re looking at! At the same time, we have now implemented an initial email-only contact system, to enable the key team to access a back-office system that allows them to work from anywhere in the world while keeping in touch with each other and key clients.

This is particularly handy as Ralphie Boye, one of ClickWriters founding fathers and PR guru, is now travelling around the world, while we now also boast writers in 10 different countries.

We have also streamlined our delivery systems so that we are able to upload work, images and communications to one single point, allowing administration staff to then bridge the gap between writer and client. This also enables us to be a lot more organised, ensuring that our 100% deadline delivery record remains intact, while we continue to grow in the future and spread around the globe.

All of our key clients have been consulted during this restructuring process, so that new clients will find the service easy to access and understand, while being automatically kept in touch with project workflow.

The website has also been built with a CMS system, allowing it to be updated by any of the team, wherever they are in the world, so watch this space to be kept informed of project, team and writer news.

How should employees use social media?

Tuesday, October 20th, 2009

A recent social media poll found that 54% of business completely prohibit their employees from accessing social media websites such as Facebook and Twitter at work. 

Here at ClickWriters, a division of Cre8ive Wisdom, we utilise social media for a living (so we can’t and wouldn’t prohibit employees from accessing social media websites), so we do understand the arguments that support both sides of this debate.

US-based business guru Warren Buffett famously pointed out the main reason against… He said “It takes 20 years to build a reputation and five minutes to ruin it”. Putting your brand in the hands of every employee within the greatest open forum in history can be a huge risk, but having your brand perceived as a ‘Big Brother’ organisation or old-fashioned by preventing social media interaction can also be damaging.

It would seem that the safest route is to ’say no’ or to impose extremely strict social media policies on staff, that severely limit interactions and engagement.

We are helping our client organisations to see the benefits of embracing social media platforms and in trusting their staff to be responsible online, rather than enforcing very strict guidelines on people. However, brand-related guidelines and a straightforward external communications policy, linked to contracts of employment, are certainly routes that we are exploring and developing with clients at the moment.

By working to established and agreed guidelines on content, terms and ’social time online’, we are developing an open, self-regulatory approach, which is already having fantastic results with employees and employers alike.

To embrace social media in your organisation, call us on 0845 094 9948 or email info@cre8ivewisdom.com